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Scope Bacon, Twttr Hoaxes & Joel Osteen’s Big Reveal
…convincing was this product launch, complete with Facebook ad campaign and promotional website including a promo video that went viral, that a number of customers were disappointed and angry to find out that it was a fake. Part of the confusion seems to have been that the launch occurred on March 28, not the customary April 1. But just as important was consumer demand. Enough people were convinced by the slick product rollout that they actually wa…
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