Identifying With God: Jay-Z’s Power to Profit

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Rappers often credit God in their liner notes, acceptance speeches, and raps. They brag about being God’s sons and daughters. Some Five Percenter rappers have even claimed to be God, but few mainstream rappers have done so with the gusto of Jay-Z, also known by the nickname Jay-Hova, after the Judeo-Christian God. 

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Why All the Silly Devil Talk Should be Taken Seriously

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Conspiracy theories ebb and flow in waves associated with how confident people feel about their social environments. When times are hard and unemployment rates are high, individuals get creative in where they look for explanations. It is no accident that talented, powerful, popular, and rich African American male rappers, along with female artists, are being targeted by these claims.

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