Where Polls and Surveys Fall Short: A Conversation with Robert Wuthnow on “Inventing American Religion”
…based on counting members of those denominations within] the National Association of Evangelicals. In addition to changing the numbers, polling also changed political perception, [by implying] that evangelicals were a voting bloc. That made sense to journalists because Catholics were a voting bloc for John F. Kennedy in 1960—so surely evangelicals must have been a voting bloc for Jimmy Carter. That wasn’t the case at all. Some of the leading, most…
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