Nike’s Token Equality: New Campaign Masks the Truth About Workers’ Rights
…quality” campaign with an ad featuring high-profile athletes like Serena Williams, LeBron James, and Megan Rapinoe. And for International Women’s Day, Nike announced a “Pro Hijab” for female Muslim athletes, with its own eye-grabbing (and controversial) video. These ads are inspirational—unless you believe that the factory workers making Nike sneakers, who are largely female and people of color, should actually be treated as equals! Almost twenty…
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