Spinning But Not Religious: Inside the New Economy of Spiritual Fitness
…S. alone. If you include food, gyms, studies, clothing and equipment, that number increases dramatically to half a trillion U.S. dollars. Add the category of “wellness”—spas, workplace wellness, mindfulness programs—the figure jumps to $3.4 trillion. Sweat Equity: Inside the New Economy of Mind and Body Jason Kelly Wiley Press (April, 2016) Wellness, of course, is where the mind meets the body—as well as the spirit, it would seem. Indoor cycling t…
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