Why Crux‘s Knights of Columbus “Partnership” is Problematic
…is Catholic journalism, Crux had a lot of buzz. What it did not have was a lot of money. The Globe’s strategy was to hopefully attract what editor Brian McGrory described as “big-ticket, Catholic-based advertisers.” But those advertisers did not materialize. And while the site attracted a good-sized readership, without ad clicks it wasn’t generating cash for the Globe, which pulled the plug and gave Allen control of the site, while laying off O’Lo…
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