3 Takeaways from #Easter2015
…ve a common phrase, a common idea.” The church put the hashtag on their website. Pastors pushed it on social media. It appeared in New Life’s local TV commercials. People use social media. Marketers use social media. Spreading the good news is, on some level, a form of marketing. As a simultaneous marker of identity and identity marketer, the hashtag plays a neat trick: it lets you affiliate yourself with a club, and then broadcast that clubbiness…
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