The “Mormon Moment” Yields… Not So Much
…lves: down from 65% of Americans surveyed to 61%. Some measurable gains have been made among mainline Protestants: 28% surveyed in 2011 said they have “a lot in common” with Mormons; now, that proportion is 42%. And when asked to give a one asked to give a one-word descriptor of Mormonism, the number of respondents offering a positive word like “good,” or “honest,” increased from 18% in 2011 to 24% in 2012. All of these gains were concentrated a…
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