Maybe The Question Is: *Should* Shabbat Be The New Yoga?
…nner experience.” The Schusterman Family Foundation has TableMakers, which offers a Pinterest-happy toolkit, and some subsidies, for people trying to plan big, elaborate Shabbat events. There’s also Arq. Its founder, Danya Shults, describes the startup as “a lifestyle brand and media company inspired by Jewish culture and open to all.” The company evolved, in part, out of Pop-Up Shabbat—a kind of mobile, ritual-infused restaurant—that Shults ran i…
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